Skip advert
Advertisement

Electric car sales targets have handcuffed the UK car industry; time to axe the ZEV mandate in 2025

Ellis Hyde explains why he believes the ZEV mandate could actually be doing more harm than good

Opinion - ZEV mandate

The Government recently announced it’s reviewing the controversial ZEV mandate, and is due to report back in January. Here’s my suggestion: let’s just call the whole thing off. 

I fully support encouraging more motorists to steadily switch to electric, in the build-up to new petrol and diesel car sales being banned in 2035. However, doing so without many of the incentives available before has resulted in manufacturers shelling out approximately £4billion worth of discounts on EVs.

Advertisement - Article continues below

Yet they still could be facing fines totalling £1.8billion for not reaching the Government’s arbitrary sales targets, because you can’t force people to buy electric cars if they don’t suit their day-to-day life or simply don’t want one right now.

Which means brands are essentially going to be punished for offering their customers freedom of choice – and that doesn’t sit right with me. 

Of course, money off brand-new, cutting-edge cars is a great benefit for potential buyers already interested in an EV. However it’s obviously not a substantial strategy for any brand, and it’s not the only tactic some have been forced into to avoid more fines. 

And if the Government is gleefully rubbing its hands together, waiting for some fat cheques through the post from manufacturers that were unable to shift enough EVs in 2024, just wait until one or two of them decide the UK market isn’t worth the hassle…

Suddenly you’ll even have more job cuts than the large numbers Ford and Vauxhall are planning, and the VAT contributions from all of their sales will vanish along with them. 

Don’t get me wrong, I’ve loved electric cars since I first drove one a couple of years ago, and think they’re a vitally important part of the future of mobility. But they’re just one part, not a cure-all.

Should the ZEV mandate be axed? Tell us your thoughts in the comments section below...

Skip advert
Advertisement
News reporter

As our news reporter, Ellis is responsible for covering everything new and exciting in the motoring world, from quirky quadricycles to luxury MPVs. He was previously the content editor for DrivingElectric and won the Newspress Automotive Journalist Rising Star award in 2022.

Find a car with the experts

Skip advert
Advertisement

Recommended

New 2027 Smart #2 to feature bespoke chassis, with help from Mercedes and Geely
New Smart #2 teaser from Munich Motor Show 2025 - front, in a wooden crate

New 2027 Smart #2 to feature bespoke chassis, with help from Mercedes and Geely

Smart sees its new city car as core to its existence, so will pull out all the stops to make the new two-seat EV a gamechanger
News
8 Sep 2025
New Polestar 7 and 2 get top priority in brand’s big push for more sales
Polestar 7 render (watermarked) - front

New Polestar 7 and 2 get top priority in brand’s big push for more sales

Polestar is hoping to attract younger buyers with its Polestar 7 SUV and a new Polestar 2, giving them top priority in terms of development.
News
8 Sep 2025
Electric car battery repairs and health checks: how to keep thousands of EVs on the road
Battery health checks - Arnhem site 4 REVIVE MOBILE

Electric car battery repairs and health checks: how to keep thousands of EVs on the road

The truth about EV battery repair and why understanding state of health could revolutionise the electric-car market
Features
5 Sep 2025
New Audi TT? Stunning Audi Concept C previews stylish sports car for 2027
Audi Concept C - front

New Audi TT? Stunning Audi Concept C previews stylish sports car for 2027

Audi’s design language has hit a new direction with the new electric Concept C sports car
News
4 Sep 2025

Most Popular

Electric car battery repairs and health checks: how to keep thousands of EVs on the road
Battery health checks - Arnhem site 4 REVIVE MOBILE

Electric car battery repairs and health checks: how to keep thousands of EVs on the road

The truth about EV battery repair and why understanding state of health could revolutionise the electric-car market
Features
5 Sep 2025
Car Deal of the Day: Open wide and say R, it’s a sporty Volkswagen Golf for £210 a month
Volkswagen Golf - front action

Car Deal of the Day: Open wide and say R, it’s a sporty Volkswagen Golf for £210 a month

The Volkswagen Golf has always been a quality choice, but now it won’t break the bank, even in R-Line trim. It’s our Deal of the Day for September 5
News
5 Sep 2025
Sexy new Renault Clio cranks up the old va va voom
Renault Clio Munich 2025 - front

Sexy new Renault Clio cranks up the old va va voom

The sixth generation of the huge selling Renault Clio has finally been revealed, and it will arrive in UK next year
News
9 Sep 2025