Skip advert
Advertisement

BMW 730d

New limousine has been toned down – but still scores with luxury and technology.

Find your BMW 7 Series
Compare deals from trusted partners on this car and previous models.
Or are you looking to sell your car?
Value my car
Fast, no-nonsense car selling
Value my car

The 7-Series does everything a luxury limo should – and it works well as a sports saloon, too! It’s nimble, sharp and feels far lighter than it really is. The 750i, with its 4.4-litre twin-turbo V8, is great, but this 730d is the more complete car, thanks to effortless pace, utter refinement, strong economy and relatively low emissions.

Advertisement - Article continues below

We’ve already driven BMW’s new 7-Series in pre-production form, but the car you see here is the finished article!

Free from its disguise, it’s certainly more handsome. The looks are described by design chief Chris Bangle as “more classically proportioned”, and it hides its vast bulk well with sharp, simple creases.

Inside, the cabin gets a sportier focus, with all of the controls and displays angled slightly towards the driver.

The centre console houses the gearlever and a new iDrive controller, which is more intuitive than before, thanks to shortcut buttons placed around the main dial.

You can specify clever technology, too, including blind spot and lane departure warnings, a head-up display with a speed limit detector, and side view cameras to prevent accidents at junctions.

As you’d expect, quality, finish and cabin ergonomics are all first class. On the road, the standard-fit Drive Dynamic Control system alters the car’s behaviour by allowing the driver to choose from four modes: Comfort, Normal, Sport and Sport Plus. This adjusts the
suspension, steering, throttle, gearing and traction control to varying degrees.

In Comfort mode, the 7-Series absorbs bumps with ease. But select Sport, and it feels like the smaller 3-Series. Optional four-wheel steering makes a major difference to the car’s turning circle and responses, too.

The newcomer also benefits from BMW’s EfficientDynamics programme for the first time, which means the 730d is cleaner and more economical than its predecessor, despite the fact it’s more powerful.

Rival: Mercedes S-Class
Widely regarded as the luxury saloon king, with great quality, refinement and road presence. The BMW has a fight to wrestle the Merc’s crown, but we wouldn’t bet against it.

Skip advert
Advertisement

New & used car deals

Toyota Yaris Cross
MG MG4

MG MG4

RRP £27,005Avg. savings £5,225 off RRP*Used from £8,695
Volkswagen Tiguan

Volkswagen Tiguan

RRP £38,050Avg. savings £3,063 off RRP*Used from £25,149
Vauxhall Corsa
* Average savings are calculated daily based on the best dealer prices on Auto Express vs manufacturer RRP
Skip advert
Advertisement

Most Popular

Dacia Duster and Bigster hybrids get a hefty price cut
Dacia Duster - cornering

Dacia Duster and Bigster hybrids get a hefty price cut

The Dacia Duster and Bigster hybrid models now start from £23,345 and £26,715 respectively
News
4 Aug 2026
New Volkswagen ID.3 Neo 2026 review: EV puts VW back where it belongs
New Volkswagen ID.3 Neo - front tracking

New Volkswagen ID.3 Neo 2026 review: EV puts VW back where it belongs

Has VW’s all-electric hatchback finally grown up? We get behind the wheel to find out
Road tests
4 Aug 2026
Long-term test: Renault 4 E-Tech Iconic+
Renault 4 - charging fleetwatch

Long-term test: Renault 4 E-Tech Iconic+

Second fleetwatch report: living without a home charger means regular public charging, but the R4 is proving it isn’t as inconvenient as expected
Long-term tests
5 Aug 2026