Hyundai i30 group test
Hyundai is weighing into the competitive family hatch market with its all-new i30. Can it beat rivals from Kia and Toyota?
While Kia has been stealing the limelight with its new Cee’d, parent company Hyundai has been somewhat left behind in the family hatch sector.
True, it has seen great success with the Santa Fe compact SUV, and the Coupé continues to prove popular. Yet when it comes to producing a great mainstream model, the marque has been found wanting. Its only offering has been the Elantra – a car that underwent several revisions, none of which addressed its shortcomings. But now, Hyundai claims it has finally got it right.
The new i30 is a vital model for the firm. Bosses want the hatch to help consign the brand’s image as a maker of ‘bargain’ cars to history, and replace it with a more sophisticated profile. Hyundai’s adoption of a new naming system – which will see its range badged from i10 to i70, with special suffixes for estates, coupés and SUVs – is a big part of this.
The firm also claims that the i30 represents a step forward in quality and standard equipment. But does the newcomer deliver on its promises? To find out, we are putting it up against two of its toughest class opponents: the Kia Cee’d and Toyota Auris.
If you think the i30 looks a lot like the Cee’d, you’d be right – the two share many parts, and are built in neighbouring East European factories. Meanwhile, the Auris is made in the UK, and Toyota has a strong reputation for quality and reliability. So which will prosper?
Verdict
Each of our test trio offers decent performance, reassuring handling and good economy. And while they are not the most exciting to drive, these cars do provide affordable and practical motoring.
Surprisingly, it’s the Toyota that feels the least competent. While the Auris is spacious inside, its engine is lethargic and the cabin is average.
Only just ahead is Hyundai’s i30. The styling isn’t as cohesive as the Cee’d’s and it’s not as composed through corners, but it’s a strong all-round package and represents excellent value for money.
The Cee’d is our winner. For the money, we think it’s one of the best cars in this class. Its ordinary design may not catch the attention, but it’s a very competent hatchback that’s well built and easy to drive, and the manufacturer’s seven-year warranty is a huge advantage.
